Before Experience
Market research (BX) is a crucial activity for companies and organizations aiming to better understand their operating environment, know their customers and competitors, and make strategic decisions.
It involves the collection, analysis, and interpretation of relevant market data.
Product Research
Concept Testing
Price Research
Product Name
Brand Research
Brand Positioning
Brand Awareness
Brand Health
Create Amazing Experiences
Get to know the consumption habits and opinions of thousands of people throughout Brazil through brand, product, concept, and design research. Using our database, respondents are selected according to project specifications, with online and real-time data.
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Goal Definition
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ENGAGEMENT & ADVANCED ANALYSIS
Data Collection and Analysis
We collect and analyze data using statistical techniques and employ an AI platform for data processing. Additionally, we create a fully customized dashboard to facilitate understanding of the results.
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PERSONALIZED REPORTS
Interpretation for Strategic Decisions
Results are compiled into reports and dashboards on our platform and shared with management. Market research provides valuable insights that influence marketing strategy, product development, market segmentation, and pricing decisions.
Talk to specialists
Inovyo Survey Club
We have thousands of engaged individuals ready to answer your questions, test your products, your brands, and your ideas quickly, reliably, and in sync with you.
FAQ
What is Inovyo?
Inovyo is a company specialized in Experience Management, helping organizations create amazing experiences for customers and employees through powerful and integrated solutions.
What are the main services offered by Inovyo?
Our main services include Employee Experience, Customer Experience, Before Experience, After Experience, Social Listening, Satisfaction Surveys, Market Research, Custom Dashboards, and Artificial Intelligence technologies.
How does Inovyo use Artificial Intelligence?
We use AI technologies to enhance data analysis, identify patterns and trends, and improve behavior prediction and strategy optimization.
How does Inovyo protect data privacy?
Our website is protected by reCAPTCHA, and we adhere to Google’s Privacy Policy and Terms of Service. We use cookies to enhance browsing experience and comply with the General Data Protection Regulation (LGPD).
Campinas
Bloco Santis
Av. Antônio Artioli, 570, sl 120 13049-253 • Campinas/SP
São Paulo
Capital Building
Av. Magalhães de Castro, 4800, Torre 1, Cj. 16205676-120 • São Paulo/SP
Contato
+55 19 3278-4490